Design+and+plan

home Produce a design for a media product that meets the requirements of a brief THE BRIEF  The student co-prepares a brief for this assessment with the teacher to include:  What the media shall be it's genre  the final exhibition purpose.  length of film  target audience  censorship see Produce a media product AS91494 3. 5

Credits: 4 Level 3 ncea || > > > Student guide. students are using this guide for Level and the other guide for Level 2 **// What's The Plan, Stan? //** Continue to instructions below.
 * || Check due dates Some students in 2015 attempting the assessment at level 2 and at level 3.( Note. Check in on Level 2)
 * A Design and Plan is more than thumbnails and daydreams; it is a blueprint of well presented material on all pre-production range of needs to convince a producer ( or reader) that an idea is compelling/engaging/entertaining. Expect to draw, show photos, maps or diagrams and other visual aids and provide these to support writing.


 * || First Task

During pre- production you shall be assessed on how well your design choices meet the requirements of a brief. Write this brief.

The brief is the visualized shaping of a Media Product.it is likely to include genre framed and target audience.


 * **Achieved** Produce a design for a media product that meets the requirements of a brief. || **Merit** Produce a convincing design for a media product that meets the requirements of a brief. || **Excellence** Produce a compelling design for a media product that meets the requirements of a brief. ||
 * **Achieved** Produce a design for a media product that meets the requirements of a brief. || **Merit** Produce a convincing design for a media product that meets the requirements of a brief. || **Excellence** Produce a compelling design for a media product that meets the requirements of a brief. ||

**Student instructions** This assessment is writing a pre-production blueprint. You have three weeks of in-class and out-of-class time to complete the task. The assessment activity requires you to write a brief first and then follow through Tasks, a,b,c,d,e and f. IMPORTANT. f is a reflection log. Make five entries to show your creative thinking process and logistical details as a producer/director. production manager >> The 180 degree rule >> >> media type="youtube" key="Qs0xid6DJ_8" width="560" height="315" a) Concept and Audience
 * It is recommended that the student support the creative ideas with:
 * graphics,
 * illustrations and/or
 * photographs of cast members, recce of set locations
 * Supply sheets of written shots with Thumbnails and a storyboard in more developed detail to a minimum of 25 shots
 * Conduct test shooting to ascertain camera, camera lens and technical requirements. Look at the 180 degree rule before shooting.
 * [[image:red arrow.jpg]]
 * [[image:red arrow.jpg]]
 * put up for wall view some thumbnails and stimulus such as \ a costume sample or set sketch
 * visual wall display made to the teacher with an oral discussion

The concept is the larger, human idea behind your screenplay story

Your concept will typically include reference to the idea and theme terrain. See an exemplar here

The anticipated target audience is an end of year College screening to friends and family of the senior student coterie. Articulate this. Try writing a tag line as marketing of this film exhibition nears. Students test out the plan and design on a target audience, analyse the responses of a survey and make refinements on the basis of this
 * - your target audience ( recommended)**

( See class schedule for updates, e.g the documentation of oral pitches to the peer group ( these will be on RESOURCES as .wav files and sketches)

WRITING

read about narrative structure

General reading: narrative structure.

[]

b) Treatment Describe the visual action of your film in a plot progression. Suggest the pace and the audio soundtrack as this occurs. Refer to camera shots/movements/angles, costume, props in prose form i.e without giving full detail of specific conventions or shots. Include technical elements such as lighting, sound, and SFX for your film as part of a style pitch also in prose form. In your treatment you need to show your command of some of the conventions you shall use. Read more here:

http://newmedia-middlesenior.wikispaces.com/media+codes+and+conventions

See more about treatments here

c) script A script is required for a film with dramatic dialogue. It requires text pages of action in narrow margins and speech centered in wide margins.

Here is a scripting tip from PIXAR. "Come up with your endings before you figure out your middle. Endings are hard. Get yours working up front" ||   || Here is an available script format guide The following screenwriting software is can be freely downloaded with no copyright issues: Abide by Script conventions. See Celtx ([]) ||  || musical score <span style="font-family: 'Arial Black',Gadget,sans-serif; font-size: 150%;">Here are scriptwriting tips from Howard Tayler

<span style="font-family: 'Arial Black',Gadget,sans-serif; font-size: 130%;">d) Storyboard
 * ||  || ( type shot list and complement with photos, set, costume ideas if the storyboard is weak) ||

<span style="color: #9b1ad8; font-family: 'Arial Black',Gadget,sans-serif; font-size: 27px;">How do you write a storyboard

http://accad.osu.edu/womenandtech/Storyboard%20Resource/

Note. Design and Plan leads to the __possibility__ of making a media product. It may be a stand alone design and may also be retrospectively polished

Have a look here https://www.askvideo.com/get-started/storyboarding-101-introduction-to-storyboarding?gclid=CJ_1uLrYrcACFZcnvQodZbQAmA
 * 25 drawing to show the sets, points of view,camera movement for complex shots**

<span style="font-family: 'Arial Black',Gadget,sans-serif; font-size: 17.2727px;">Here is a storyboard template http://film-storyboards.com/storyboards-templates/ <span style="font-family: Arial,Helvetica,sans-serif;">STORYBOARD <span style="font-family: Arial,Helvetica,sans-serif;">sequential series of illustrations, stills, rough sketches and/or captions (sometimes resembling a comic or cartoon strip) of events, as seen through the camera lens, that outline the various shots or provide a synopsis for a proposed film story (or for a complex scene) with its action and characters; the storyboards are displayed in sequence for the purpose of visually mapping out and crafting the various shot divisions and camera movements in an animated or live-action film; a blank storyboard is a piece of paper with rectangles drawn on it to represent the camera frame (for each successive shot); a sophisticated type of preview-storyboard (often shot and edited on video, with a soundtrack) is termed an anima tic. Look at more here <span style="font-family: 'Arial Black',Gadget,sans-serif; font-size: 130%;">e) logistics 1) talent, crew 2) permissions ( facilities - public facilities) 3) RELEASE FORMS FOR TALENT that allow the film to be seen in public at the college 4 ) production schedule The production schedule is your break down of the script into scenes, shots and days. It is for you( the director) and your crew so that it is known what transport, lights, props and talent are needed for each set of hours http://www.solutioneers.net/cinema/preproduction.htm > <span style="font-family: 'Arial Black',Gadget,sans-serif; font-size: 130%;">(f) Production blog > Set up and maintain an individual blog to record and reflect your progress throughout the planning and production processes. > Although the blog itself will not be assessed, it is crucial in demonstrating the individual contributions, refinements and changes you make to the design, which are assessed. Enter a minimum of five process paragraphs > is to be noted that this ** process blog ** is vital to a reader understanding of creative intent/film potential and management fortitude. Reflection upon process put to paper help skills of planning for another time. > This is a reflection on the creative process. It is VERY IMPORTANT. A film director must write about visual decisions and changes. Here is an exemplar from 2015 > The title to my short film is <span style="font-family: 'Arial Black',Gadget,sans-serif; font-size: 130%;">“Marilyn’s Curse”. This is a Tim Burton inspired film, > using the idea of bringing the beauty out of the dark. In other words meaning making > something that would generally seem dark or twisted visually and making it into more > of a beautiful thing mentally. My inspiration from Tim Burton sparked off after watchin g > a few of his films such as “Edward Scissorhands” “The Corpse Bride” “Sweeney Todd” > and “The Dark Shadows” all in which express the idea of beauty within the dark. All of > the films brought out a sense of sympathy from myself towards the “monster” or the > darker characters in the films by allowing them to be the victims rather than it being > the other way around. Truly showing their feelings, their side to the story. Flipping the > typical “good is good” and “bad is bad” films on their head. Its almost as if giving a false > cover to what the morals of the film are truly trying to say. By showing a beautiful story > (romantic love or comedy) through dark settings and elements in the film this allows > viewers to learn to accept different approaches to what is expected of a typical film and > its genre. And with this inspiration I feel I have taken these elements and have made > twists myself to not only display them clearly through my film but to attempt to enhance > their meaning and importance within the story. > > I originally came up with 5 different storylines for “Marilyns curse” but because they > were all too long and would probably end up reaching up to an hour time wise I had to > come up with a completely different short film that showed the main principles of each > film. The storyline I am doing now is about a 17 year old teenage girl named Penelope > Porter who is living in 1873 in London (during Victorian times). Her mother Josephine > Marilyn Porter passed when she was 11 years old but no one ever knew how Josephine > truly died. Penelope is living in a middle classed home with her aunt Margaret Porter > Anson and Margaret's husband Christopher Thomas Anson as her dad vanished around > the same time as her mother. > I set this film in victorian times because it is the perfect way to play with the idea of > beauty within the dark considering this was the age of gothic interior and setting over > all. It is also a time where a lot was still undiscovered and unknown such as medical > procedures or medicines so therefore a lot more people were dying and the restrictions > by law of the Victorian time show the sense of not being able to think for yourself, being > restricted to only acting in the way you have been told and shown. So these alone give > off a sense of a dull or depressed emotion just by seeing the setting and learning such > restriction considering we are now living in a society in which gives us more freedom > and more rights of having our own opinion. > is well hidden from people and is quite a distance from town. I started the film off this > way because i wanted to play with the characteristics of being gullible, naive, and > just playing with the idea of young love. Because young love and false hopes are > what many people or the viewers of my film will be able to connect to and thats one > of the things i really thought about was “ How can I engage my audience as much as > possible?” “What situations or events, or settings can i create that will always have > people being able to connect and stay involved with my film?” I want to take the viewers > of my film on a journey, with a sense of escapism and realism all in one. Play of both > sides of every situation possible rather than sticking with one. Opening the mind, seeing > thousands of situations in which you can relate to in a thousand different ways. I want > to offer the knowledge and opportunity for viewers to explore their own inner thoughts > further and do it on their own. > I show situations such as her being in love with him, her being warned by others not > to carry on with the relationship because they can see what she can't and then the > betrayal of being cheated on and the sense of not being able to understand why he > has done that to her. By doing all of these different steps about the situation i felt it > represented the idea of young love very well showing all sides to it. Hiding nothing > whatsoever. And the love, the idea of being gullible and the hurt from being betrayed > are no doubt, feelings that will remind the viewers of their previous experiences and > engage them. Because i realised, the films that you can relate to or in someway gain > personal meaning to your life stay with you, and inspire you to further develop yourself > and who you are as a person. So i have thought thoroughly about how i can connect the > audience and have made that one of my top priorities of creating “Marilyns Curse”. > where she often visits to express her true feelings. Having such a great love for her > mother, the bond between them is still strong even though death is in the way. Once > again with the idea of connecting the audience i have involved the relationship of the > mother and daughter. In one of the first original 5 storylines i represented both a close > relationship between mother and daughter and a bad relationship between mother > and daughter to represent both sides but i decided in this open short film that i would > just do the close relationship between the mother and daughter. I felt it was relevant > considering the film is so short and it would be a better approach to engaging the > audience. > With the inspiration from Tim Burtons film “The Corpse Bride” I play with supernatural > ideas by bringing Josephine back from the dead. But i leave a lot of questions open as > to how she is there because that would be further shown throughout the rest of the film, > wrote in the script for Josephine to constantly say that she is short on time and landing > hints like saying that she had to “beg” to see Penelope to gain further interests from the > viewers and trying to think of why she would be acting this way. But the weird thing that > viewers will notice is that rather than appearing in a ghostly form Josephine appears > almost zombie like but still beautiful. And to add a bit of humor i created her entrance to > be more dramatic than what it really was, giving the thought she has descended down > from heaven through the light but really she was just holding a really bright lantern. This > of course plays with the idea of Josephine never leaving earth in the first place and > creates a situation in which almost seems as if she were part of the damned. I wanted > Josephines appearance to be mysterious, beautiful and dark all in one. With that slight > sense of humor to create a subtle warm sense of judgement from the audience towards > her character. > with sadness. Giving sympathetic emotions to my viewers and allowing them to look > past what she looks like visually and feel sorry for whatever her true situation may be. > Which connects to everything i was saying about the inspiration i have gained from Tim > Burtons films (about being sympathetic towards the darker characters or monsters > within the storyline.) Josephine then brings her attention back to Penelope and > Penelope pours out her heart. Everything Penelope says is purposely dramatic and > heartbreaking to really bring out the sympathetic effect even more from the audience. > Im trying to make the most of each emotion in my film to really help give that journey > effect and keep my audience engaged. I’ve spread each emotion throughout the film in > a way that the audience will be happy in the beginning, hurt within the middle, then sad > and then relieved, curious, wanting to know more, then happy again, to represent the > idea of the fact that no matter how hard situations may seem at the time, you will always > be able to pull your way through to being able to have a better outcome. And to make > that message as clear as possible everything Josephine says to Penelope, are wise > ways of saying exactly that. Showing Penelope that there is more to life than crying over > a situation in which she couldnt help, and that she shouldn’t take it on her shoulders for > she has so much potential to do greater things left in her. And I really want my audience > to understand that main message, to accept things for how they are and think enough of > themselves to proceed in improving their lives. I wrote in the script for Josephine to > considering the fact she is talking about a tree, I am wanting to show another way of > looking past things regardless what it looks like visually and focus on something deeper > than the appearance. I get Josephine to explain that the tree has gone through many > battles with storms in trying to stay standing and yet the roots (its strength) keep it up > alive and well much like the roots of strength within our hearts. I want to take something > process of opening my viewers minds and allowing themselves to see things in a > different light. My whole short film is based around the balance of escapism and realism > and different approaches to how we see things. Because at the end of the day our eyes > only see what our minds allow us to see, and if i can access the minds of my viewers > through my film to open up and create deeper understandings of life on their own then > only then I will claim my film to be successful. > for the supernatural world. Josephine takes Penelope in to a spiritual opening that can > only be summoned by the dead and sits her down. She then gets Penelope to listen to > the voices of the spirits in the area. This part of my short film was based off a scene in > “Avatar” directed by James Cameron where they go to a spiritual tree filled with their > ancestors and it was just beautiful and magical. I felt uplifted and it truly showed that > sense of escapism i am looking for. So being inspired off that scene i created a similar > feeling with bringing in bright blue spiritual lights that surround them and playful voices > that are overlapping each other. Josephine than tells Penelope that these are voices of > the souls that never moved on to the next life due to having their lives taken away from > them. Which still leaves open the question of Josephines situation like “how does she > know this?” “Is she part of the damned too?” or “Was she murdered?”. While Penelope > is listening, she is soaking in the moment of being with her mother and listening to the > voice showing she finally understands everything her mother has been saying all along. Just as the scene seems magical and perfect, i decide to bring in a bit of chaos to really let my film finish with a bang and leave my viewers wanting to see more. I do this by having the voices Penelope is hearing change their tone and start panicking. The voices then build up and start screaming over top of one another, as this is happening Josephine starts yelling at Penelope to go and to run away immediately. Josephine then starts saying ‘...my times up you must go, NOW!” The spiritual lights disappear and the screaming of the voices won’t stop. Penelope is still hesitant to leave showing her confusion as to what’s happening which enhances my viewers thoughts and questions as to what really is happening. I get Penelope to hug her mother one last time to bring out the sadness and sympathy from my viewers (Mother and daughter bond engages them) and then Penelope flees out of force. As Penelope flees I then have a camera shot over Penelopes shoulder looking back at Josephine and Josephine is perishing into the darkness. Then a close up of Josephines Face to show her eyes tearing up, and then she gets pulled immediately into the darkness to play with the idea of who was timing Josephine? Who is Josephine scared of?. I still keep all the voices that are playing, screaming and overlapping each other to keep the heart racing throughout my audience and then Penelope trips and hits her head. Blacking out with the voices fading. A Light shines in her face as she floats in and out of consciousness and she sees flashes of her ex boyfriend carrying her out of the graveyard. I then have her black out so i could then cue in her having a dream of Josephine saying “Please remember everything i have said my dear Penelope,Marilyns curse, Marilyns curse please remember my dear Penelope for i love you so much” giving the idea of Josephine still being able to connect with her. Still leaving open the confusion of Josephines situation as to whether she is a ghost or part of the living dead? Another element in which i have added to keep my audience thinking about the many different reasons and outcomes of Josephines situation. I then have Penelope wake up in her bed suddenly straight after Josephine says what she says in her dream to show she is still in a state of shock after everything that just happened. Penelope then looks down the side of her bed to see the book of “Marilyns Curse” peeking out from under the chair. At this point the audience knows that book holds the answers about Josephine and her situation so of course the audience will want to know what it has to say. Penelope then finds a fold in a page within the centre of the book, she reads it frantically and then her emotion on her face shows as if she has just read something heartbreaking and she starts to tear up.
 * Samples. ( Make up your template)
 * http://www.bbc.co.uk/northernireland/myplacemyspace/downloads/promote-your-day-out/production-schedule.pdf
 * [[image:red thin.jpg]]
 * <span style="font-family: 'Arial Black',Gadget,sans-serif; font-size: 150%;">[[image:exemplars.jpg]]
 * [[image:Tiana Faaiu d.jpg]] Tiana Faaiu shoots Marilyn's Curse. July 2015.
 * <span style="font-family: 'Arial Black',Gadget,sans-serif; font-size: 150%;"> ( f ) Reflection Report - Overall film - Thoughts - Tiana Faaiu
 * <span style="font-family: 'Arial Black',Gadget,sans-serif; font-size: 150%;"> ( f ) Reflection Report - Overall film - Thoughts - Tiana Faaiu
 * <span style="font-family: 'Arial Black',Gadget,sans-serif; font-size: 150%;"> ( f ) Reflection Report - Overall film - Thoughts - Tiana Faaiu
 * The film starts off with Penelope on a picnic with her boyfriend (Jones) in a field that
 * The film starts off with Penelope on a picnic with her boyfriend (Jones) in a field that
 * So the film starts with Penelope and her young lover, and for the first part of the film
 * So the film starts with Penelope and her young lover, and for the first part of the film
 * After Penelope has realised she has been betrayed she runs to her mothers grave
 * After Penelope has realised she has been betrayed she runs to her mothers grave
 * so with that I am creating a situation in which the audience would like to know more. I
 * Josephine then sits Penelope down and as they sit down Josephine looks at her grave
 * Josephine then sits Penelope down and as they sit down Josephine looks at her grave
 * compare our strengths and weaknesses to a tree because as silly as it may seem,
 * as simple as a tree and make it more than what it is, and this is all related to the
 * So to finish off my short film even though it has an open ending, I bring back in my love
 * So to finish off my short film even though it has an open ending, I bring back in my love

She drops the book and stares out the window. By doing this i want my audience to desperately want to know what is in the book or what it said and wanting to know more. By ending it this way I have given the impression of Josephine being the victim even though she is the darker character. And through these actions have made my audience look past all the dark scary elements and focus on what is really beautiful and the victim which happens to be Josephine. I have tried to distract the typical thinking that gothic and dark elements are bad and scary and make my viewers open their mind by looking past all of that to what the real message and main concern is.


 * || STUDY

Know some conventions and rule. e.g tag line <span style="font-family: 'Arial Black',Gadget,sans-serif; font-size: 17.2727px;">

'tag line' In [|entertainment], a ** tagline ** (or ** tag line ** <span style="background-color: #ffffff; color: #0b0080; font-family: sans-serif; font-size: 12.7272720336914px;">[|[1]][|[2]] ) is a small amount of text which serves to [|clarify a thought] for, or designed with a form of, [|dramatic effect].

> http://newmedia-middlesenior.wikispaces.com/media+codes+and+conventions ||
 * <span style="color: #e625dc; font-family: 'Arial Black',Gadget,sans-serif; font-size: 18.2000007629395px;">How much do you know about editing narrative? Follow level 1 and level 2 study here. It is editing theory and media codes and conventions
 * <span style="color: #e625dc; font-family: 'Arial Black',Gadget,sans-serif; font-size: 18.2000007629395px;">[[image:red arrow.jpg]]
 * http://filmmiddleschool.wikispaces.com/editing

> Resources: > x 5 computer. > Film Department cameras
 * Go to Production AS91495 ||  ||   ||

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