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__CNN International correspondents. 28.01.10__ A small panel of experts had a chat on CNN: What is the future of media? This is called the AGE OF THE CUSTOMER

**Dealing with the times we live in: social media/traditional media**

**what is on a screen these days?**

**Read this blog**

http://blog.fandor.com/2014/06/06/reinvent-hollywood-wrap-up-episode-1-the-form/?utm_source=twitter&utm_medium=social

TED HOPE thinks

http://ageofthecustomer.com/index.php/the-customer-is-now-in-control-of-your-business-get-over-it/

Look at the exam It is also the age where cinema itself is being reconstructed via technology

read what TED HOPE is doing

http://www.fandor.com/company/ted_hope?utm_source=blog&utm_medium=referral

//There is a convergence between social media and old media. There is a democratisation going in. People are looking to the old media brands to get under a story. There is still public broadcast. At night people know what is happening. They need more, more of a sense to stories.//

//The rise of blogging and the openness this allows for, e.g Time Warner, or Huffington, has allowed these media businesses to gather really large user bases.//

//We thought the audience wanted to talk to each other. They can gives stories and we can give relationships. They want to talk with us ( professionals ) They will pay for quality. We need micro payments. The total reading newspaper is now on-line. CNN is the biggest TV brand.//

//We need to be skilled and able to File in video,audio, in text and on -line.//

//Newspapers are dying.//

//Optimistic but take it slower.//

//The society of the 21st Century needs quality journalism. We just need to find a way to pay for it.//

History of consumerism

A knowledge of stories about the history of the 'cult' of consumerism are revealing. Here is an

excerpt from The Bon Marche, the first big department store in Paris in the 19th Century.(M.Miller.1981. Princetown University Press)



Core studies on hybridity might start with key spokespersons mentioned in this article:

http://unboxingtv.org/provocations/unboxingtv_skumar.pdf