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Write an essay of a minimum of 800 words.read notes on argumentative writing and New Developments



four topics of interest. Discuss. 1. Technological / digital developments are changing media industries.

2. Economic factors are a significant control on any media industry.

3. The shape, look and packaging of media is changing.

4. Organisational structures are a key factor in any media industry

convergence

Have you read Audience as Sociology To Do:

Do you know all the vocabulary for the task Students are asked to make a prognosis. ( call it developing a premise or an hypothesis based upon ruminations and speculations based upon data and noted trends ). Students then develop the discussion in their report. Case studies. One classic contemporary case is the Apple Mackintosh computer and the media produced by a range of Apple IT developments

http://www.computerworlduk.com/slideshow/infrastructure/3499071/seven-key-technologies-mac-brought-us-all/

STEP ONE __**Start with research**__

You must explore the stresses and strains of the impacts of commerce on the media. Your questions are very likely to include How and why media and commerce play a role together in the distribution of Art/music/film/games etc in the commercial landscape.

Have you read Audience General reading,

STEP ONE given some examples of developments in the medium selected

STEP TWO specify the current impacts of the medium upon society -

STEP THREE

Points you may cover: the context

- competition in the marketplace

- new roles for production and distribution

- demand for this media in quantity and immediacy

- technological breakthroughs for this medium

- changing consumer tastes and social mores in the use of media ( expectations for diversity)

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STEP FOUR

Consider impacts now of this medium on society

STEP FIVE

consider wider reactions by society to this medium. What is long-term impact?

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An exemplar( Ask the teacher for a copy)

1.Low A